From emotional horse stories to funny ones, from sad horse stories to cute ones, from miraculous horse stories to inspiring ones, Horse2Heart is the one stop junction for all kinds of horse stories. Horse2Heart also has horses for sale, horse trailers, trucks, clothing, horse training information and everything else horse lovers need. If you need horse rescue resources Horse2Heart.org has what you need.
Cause Marketing | Equestrian Sponsorship
Cause Marketing | Equestrian Sponsorship
Obtaining equestrian sponsorship is a dream for many riders. Knowing how to create a marketing relationship in return for the support is critical to maintaining a long term relationship with your sponsor. Developing a cause marketing partnership is a way to make the dream of equestrian sponsorship a reality for years to come.
Contact Gerry Grant 714.865.0222 for more information about equestrian sponsorship opportunities. World Equestrian Games: 600,000 will attend, 600 horses will compete and the television audience will be five times larger than the Super Bowl. The world will be watching.
Conference topics include:
- Partnerships: Cultivating mutually-beneficial corporate relationships
- Social Media: Leveraging social media and online marketing best practices
- Public Speaking: Selecting topics and audiences that maximize influence
- Return on Investment: Maximizing your marketing with measurement
- Marketing Leadership: Casting the vision and managing expectations
Two cause marketing conferences are now available:
12th Annual AMA Annual Cause Marketing Conference – San Diego March 10, 2010 www.sdama.org/conference.htm
8th Cause Marketing Forum – Chicago June 2 & 3, 2010 www.causemarketingforum.com/conference.asp
Cause marketing creates a give | get relationship that relies on the non-profit generating sales for the company that supports it.
Wikipedia: Cause marketing or cause-related marketing refers to a type of marketing involving the cooperative efforts of a “for profit” business and a non-profit organization for mutual benefit. The term is sometimes used more broadly and generally to refer to any type of marketing effort for social and other charitable causes, including in-house marketing efforts by non-profit organizations. Cause marketing differs from corporate giving (philanthropy) as the latter generally involves a specific donation that is tax deductible, while cause marketing is a marketing relationship generally not based on a donation.
A well planned and implemented cause marketing campaign will ultimately generate increased revenue for the company that shows up on the bottom line. Because of this cause marketing relationships last longer and generate larger contributions to the non-profit.
Contact Gerry Grant 714.865.0222 for more information about equestrian sponsorhsip opportunities.
